ESTABLE
ART DIRECTION BRANDING
The branding for this new bistró restaurant in Zaragoza, embodies a modern concept focused on elegance and sophistication, a clever wordplay inspired the entire design process. The name "Estable" derives from the Spanish word for "stable," but it can also be broken down into "es" and "table," suggesting both solidity and a focus on the dining experience. This linguistic interplay formed the basis for the logo, which features a fluid, dynamic image that allows for various typographic treatments. This versatility enables the logo to adapt to different contexts and convey a playful yet bold aesthetic, reflecting the restaurant's commitment to innovation and creativity.
MATEO & CO
2022
The branding for this new bistró restaurant in Zaragoza, embodies a modern concept focused on elegance and sophistication, a clever wordplay inspired the entire design process. The name "Estable" derives from the Spanish word for "stable," but it can also be broken down into "es" and "table," suggesting both solidity and a focus on the dining experience. This linguistic interplay formed the basis for the logo, which features a fluid, dynamic image that allows for various typographic treatments. This versatility enables the logo to adapt to different contexts and convey a playful yet bold aesthetic, reflecting the restaurant's commitment to innovation and creativity.